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In Praise of Mobile Apps for Gyms and Fitness Businesses

Posted by Club OS on Apr 25, 2017 1:09:54 PM

According to emarketer.com, in 2017, the average US adult will spend 2 hours, 25 minutes per day using mobile apps. That’s an increase of 10.3% from 2016 and a heck of a lot of time per day that they could be staring at your company’s app instead of having another round of Angry Birds.

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Topics: Sales Marketing

How to Get Your Gym or Fitness Business on Google Maps and Bring in More Clients

Posted by Club OS on Apr 13, 2017 11:53:42 AM

If you’ve been looking for ways to get more people into your gym, yoga studio or other type of fitness business, one of the easiest, most powerful, and yet often overlooked methods is ensuring you have a presence on Google Maps.

However, getting your business listed, or even updating existing information, isn’t as straightforward as you might imagine. This guide will show you exactly how to make sure your business is represented on Google Maps in your geographic area as well as what information your listing should contain. So grab your compass (optional) and join us on this Google Maps adventure.
 

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Topics: Marketing

So... Sell Less. Do More?

Posted by Calley Belcher on Apr 4, 2017 12:08:53 PM

 

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Topics: Marketing

Facebook Lead Ads For Your Studio or Gym

Posted by Calley Belcher on Feb 23, 2017 4:02:56 PM

In your gym or studio, you are handling sales, retention, operations, marketing, and more. With such a busy schedule and never ending “to-do” list, the thought of getting advertisements created and working for your business can be overwhelming. Between knowing how much to spend, what to say, or who target, there are a lot of variables that go into creating a money-making ad. Luckily, we are giving you a run-down of Facebook Lead Ads and how to use them to make money in your studio or gym.

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Topics: Marketing

Why Texting Works For Gyms and Studios

Posted by Calley Belcher on Jan 12, 2017 10:50:53 AM

As a salesperson, you understand the value of each and every contact method. Email is less invasive and a little more casual. Phone calls give you the opportunity to grab someone’s attention and know they are hearing you and your message. So where does texting fit in? Right in the middle. Texting is the perfect middle lane between a passive email and a potentially invasive phone call. Each contact method has their respective time and place, but if you aren’t using texting as an option, you are leaving money on the table. We have put together some reasons on why and how to use texting for your gym.

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Topics: Sales Marketing

5 Common Misconceptions of Email Marketing for Gyms and Wellness Businesses

Posted by Kevin Talley on Nov 22, 2016 11:16:22 AM

Despite email marketing being a proven tool for communicating with members, often club owners still feel apprehensive about using it. This aversion to email marketing limits a club’s ability to connect with its members and capitalize on opportunities. A recent Yodle survey found that far more respondents are open to receiving communication from businesses, like helpful tips, appointments reminders, and invitations to events, than actually receive these kinds of contacts. Here are 5 common misconceptions of email marketing:

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Topics: Marketing