*This blog was originally posted on the Sweti Services Blog.
Setting prices for your studio is arguably one of the most important business decisions you’ll make. You’ve built a great space, you’ve hired a killer staff, and now you need to get people in the door. Price your classes or memberships too high, and you’ll scare away potential members. Price them too low, and your business won’t turn a profit.
When it comes to setting prices for your studio, remember that less is more. Keep your membership and purchase options clear, condensed, and competitively priced. How can you make that happen? Let’s break it down: